Frisco, Texas - Community Captain Program



The Community Captain Program is a grassroots volunteer network who help to spread the message about water conservation and the protection of our water supply in the community. It recruits WaterWise Community Captains for every neighborhood in Frisco; they are responsible for sharing water efficiency information with neighbors. The program provides Community Captains with resources such as tips, giveaways, training, and workshops to assist in their efforts.

Frisco, Texas

Year Implemented


Program Details

Implementation Process

The initial process was to develop a workbook for Community Captains to use as a guideline for ideas to implement in their neighborhhood and to provide sufficient "insider" information to educate the volunteers about our water supply. In addition, the City's communication department developed an online application form that includes a background check to put on the City's website.

Motivation for Implementing Program

The program strives to improve communication about water conservation and water quality issues.


No additional costs were budgeted for the program. Most of the materials were designed and printed in-house.

Return on Investment

Community Captain ambassadors have returned year after year to praticipate in the program. The City educates Community Captains with "insider" information about our water supplier, issues concerning area lakes and future water supply initiatives, and City and state policy. The Community Captains, in turn, communicate this information at a more personal level to their neighborhood via the website, Nextdoor, Facebook, Twitter, and face-to-face.

Short and Long-Term Benefits

  • The opportunity to partner with a Community Captain's HOA for a presentation and/or outreach event
  • Opportunities for programs in the neighborhood with scouts and other children's education and outreach activities
  • Sharing knowledge, strengthening relations with the HOA, and gaining more contacts within neighborhood

Project Outcomes

Community Captains have been pro-active in organizing watershed protection projects and water conservation projects in their neighborhoods. They have even organized water conservation fairs, set-up outreach tables at the local pool, create welcome baskets for new neighbors, and handed out water-savings tools such as moisture meters to neighbors who have a tendency to over water their lawns and landscapes.

Lessons Learned 

Community Captains require constant contact. In 2014, the City developed a monthly Community Captain newsletter. In addition, they began offering a mid-year gathering to share information. The more contact the City has with Community Captains, the greater their participation and idea generation for future projects.


  • 12 Community Captains in 2013
  • 40 Community Captains in 2016

Other Sustainable Efforts
Smart Controller Program


The Community Captain Program is run by the City of Frisco's Public Works Department.

Frisco, Texas